Top 10 Best Free YouTube Keyword Tools Increase Video Rankings

Top 10 Best Free YouTube Keyword Tools to Increase Video Rankings

The Ultimate Guide to Free Keyword Research Tools for YouTube

YouTube is a powerhouse of content, with millions of videos being uploaded every day. If you're a content creator or a business looking to make a mark on this platform, effective keyword research is essential. Keywords help you understand what your target audience is searching for and can greatly improve the discoverability of your videos. In this article, we'll explore some of the best free keyword research tools, youtube keyword generator tools for YouTube that can help you optimize your video content for maximum visibility.

What Are YouTube Keywords?

YouTube keywords, often referred to as video keywords, are specific words or phrases that are strategically incorporated into video titles, descriptions, tags, and other metadata to improve the discoverability and search engine optimization (SEO) of YouTube videos. These keywords help YouTube's search algorithm understand the content of a video and match it with relevant user search queries.

In a nutshell, keywords provide YouTube with information and context about your video content. Then, the algorithm considers those keywords and uses them to deliver your content to the right audience.

YouTube favors videos that are well-liked. According to YouTube Creator Academy, the algorithm follows the audience by paying attention to things like:

• What they watch
• What they don’t watch
• How much time they spend watching a video
• What do they like and dislike 
• What they’re not interested in

YouTube recommends that creators consider what their target audience likes. You should learn how to advantage of relevant search terms that your audience uses to find content.

What Is YouTube Keyword Research?

YouTube keyword research is the process of identifying and selecting the most relevant and effective keywords or key phrases to optimize the content of YouTube videos. It is a crucial aspect of video content creation and YouTube SEO (Search Engine Optimization). The primary goal of YouTube keyword research is to improve the discoverability of your videos, attract more viewers, and increase the likelihood of ranking higher in YouTube search results.

Why Are YouTube Keywords Important?

YouTube keywords are essential for getting your content in front of the right audience. If you create a YouTube advertisement, for instance, you of course want it to successfully reach the people it’s intended for. Optimizing your videos for search is a great way of using YouTube marketing and elevating your brand awareness and recognition.

How Does a YouTube Keyword Tool Work?

A YouTube keyword tool is a software or online service designed to assist content creators and marketers in identifying relevant keywords or key phrases to optimize their YouTube videos for search and discovery. Here's how a YouTube keyword tool typically works:

1. Keyword Suggestion: Users input a topic or seed keyword related to their video content into the tool. The tool then generates a list of keyword suggestions that are relevant to the inputted topic. These suggestions are based on algorithms that analyze search trends, user queries, and existing video content on YouTube.
2. Search Volume and Competition Analysis: A good YouTube keyword tool provides data on the search volume and competition for each suggested keyword. Search volume indicates how often users search for that keyword on YouTube, while competition assesses the number of existing videos and channels targeting the same keyword.
3. Keyword Difficulty: Some tools calculate a keyword difficulty score, indicating how challenging it may be to rank for a specific keyword. This score takes into account factors like competition, the authority of existing videos, and the quality of your video content.
4. Long-Tail Keywords: YouTube keyword tools often suggest long-tail keywords, which are longer and more specific phrases. Long-tail keywords can be less competitive and attract a highly targeted audience.
5. Filtering and Sorting: Users can filter and sort keyword suggestions based on criteria such as search volume, competition, or relevance. This helps users identify the most suitable keywords for their video content and goals.
6. Competitor Analysis: Some advanced keyword tools allow users to analyze the keywords their competitors are targeting. This insight can help creators understand their niche and strategy better.
7. Historical Data: Some tools provide historical data on keyword performance, allowing users to see trends and changes in search volume over time. This can be valuable for planning long-term content strategies.
8. Integration with YouTube: Many keyword tools offer integration with YouTube's platform, allowing users to directly apply selected keywords to their video titles, descriptions, tags, and other metadata within the tool.
9. Monitoring and Tracking: Some tools offer features to monitor the performance of videos over time, helping users assess the effectiveness of their keyword choices and make adjustments as needed.

Overall, a YouTube keyword tool simplifies the process of keyword research, making it easier for content creators and marketers to optimize their videos for search and improve their chances of reaching a broader and more targeted audience on the platform.

10 Best YouTube Keyword Tools

To get started using keywords for YouTube, here are the 10 of the best keyword tools:

YouTube Keyword Tools

1. YouTube Autosuggest

One of the simplest yet most effective keyword research methods is to use YouTube's own autocomplete feature. When you start typing a search query in the YouTube search bar, it suggests related keywords based on what people are actually searching for. These suggestions are a goldmine of keyword ideas.

To use this feature, simply start typing a relevant keyword related to your video topic, and YouTube will generate a list of autocomplete suggestions. Make note of these suggestions as they can be valuable keywords to target in your video content.

2. Google Trends

Google Trends is a versatile tool that can be used for keyword research on various platforms, including YouTube. It provides insights into the popularity of specific keywords over time. You can compare the search volume of different keywords to determine which ones are trending or have consistent search interest.

To use Google Trends for YouTube keyword research, enter your keywords and set the filter to YouTube Search. This will give you a clear picture of how the search volume for your chosen keywords has changed over time, allowing you to make informed decisions about which keywords to target.

3. Keywordtool.io

Another great keyword tool for YouTube is Keywordtool.io, which autocompletes data to rank hundreds of YouTube keywords by popularity. Then, it provides comprehensive lists of keywords categorized as keyword suggestions, questions, prepositions, and hashtags.

Keywordtool.io is a great tool to maximize your YouTube SEO efforts, but the free version is limited. You can upgrade to the Pro Basic version for $68/year.

4. Ahrefs Keywords Explorer

Ahrefs Keywords Explorer pulls from a database of over 640 million YouTube keywords. Part of an all-in-one SEO toolset, the keyword tool provides search volumes for 10 different search engines (including YouTube).

This tool also includes relevant search phrases that use your keyword, a difficulty score, and a “clicks” metric. However, because the database is so large, Keywords Explorer is priced a bit higher with plans starting at $99/month. 

5. Ubersuggest

Ubersuggest by Neil Patel is an all-in-one SEO tool that includes a YouTube keyword research feature. It offers keyword ideas, search volume data, and competition metrics to help you make informed decisions about which keywords to target.

6. TubeBuddy

TubeBuddy is a free browser extension for Google Chrome that works directly with YouTube. It features a keyword finder that helps you find long-tail keywords that will optimize your video for YouTube.

The extension also performs a best practice audit, which ensures that your content follows YouTube's recommendations. It suggests tags for videos and can translate your video's title and description into other languages.

Although there is a free version, TubeBuddy offers a Pro version for $7.20/month, a Star version for $15.20/month, and a Legend version for $39.20/month.

7. VidIQ

VidIQ generates a keyword score by combining competition scores and search volume analysis. You can use this tool to identify high-value terms by researching keywords with a high search volume and low competition score. VidIQ generates tag suggestions and related keywords and can translate your video title into different languages. 

VidIQ has a free version (limited to three daily searches) and three premium tiers ranging from a monthly fee of $7.50 to $79. 

8. Keyword Surfer

Keyword Surfer is a Chrome extension that provides keyword data directly within Google search results. It's a convenient way to see search volume and keyword variations as you conduct web searches related to your YouTube content.

9. Tube Ranker

Tube Ranker Tool gives YouTubers and YouTube marketers superpowers to help ensure they create relevant YouTube content that ranks in YouTube search results.

As many marketers know, YouTube is the 2nd largest search engine in the world after Google. Tube Ranker Keyword Tool enables you to research keywords relevant to your niche and find adjacent keywords so you can optimize your content strategy on YouTube.

10. Keyword Tool Dominator

A keyword generator tool that’s great for first-timers, Keyword Tool Dominator will return a list of relevant terms that are related to yours.

Using the free version, you can perform three searches/day. If you’d like unlimited searches, upgrade your plan for a one-time fee of $39.99.

Frequently Asked Questions

Here are the answers to some of the most frequently asked questions about YouTube keywords.

1. What is the Best Free YouTube Keyword Tool?

The best free YouTube keyword tool can vary depending on your specific needs and preferences, but several reputable options are widely used by content creators and marketers. Some of them are mentioned above. You can try them.

2. How do you use the keyword tool on YouTube?

The YouTube platform already has a keyword tool that is quite simple to use. All you have to do is select your preferred language and country, then enter your keyword or phrase. From there, click "Get Keyword Ideas" and you'll be presented with a long list of keyword suggestions.

3. Is there a keyword planner for YouTube?

Although Google Ads offers a free keyword planner tool that allows you to research and discover new keywords, there isn’t a version specifically for YouTube. We recommend using one of the YouTube keyword tools mentioned above to plan your YouTube keyword strategy.

4. Where do I find YouTube keywords?

There are a variety of tools that you can use to find the best YouTube keywords. Try any of the resources listed in this article to find terms relevant to your content, or you can use the tool that’s already built into the YouTube platform.

Conclusion

Effective keyword research is the cornerstone of a successful YouTube strategy. By utilizing free keyword research tools like YouTube Autocomplete, Google Trends, KeywordTool.io, TubeBuddy, and Ubersuggest, you can uncover valuable insights about what your audience is searching for. This knowledge will help you create content that resonates with your viewers and improves your chances of ranking higher in YouTube search results. So, don't underestimate the power of keyword research in growing your YouTube channel or business presence on this influential platform. Start using these free tools today and watch your YouTube success soar!

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